SpringBack Chiropractic

Spring Back Chiropractic, a chiropractic clinic in Surprise, AZ, faced a significant challenge when their website was penalized by a Google algorithm update due to poor SEO practices. This resulted in a complete loss of online visibility and zero new patient inquiries per month. By creating a user-friendly, SEO-optimized website and revamping their Google My Business (GMB) profile, I helped the clinic recover and achieve over 50 new patients per month.

Services Provided

Website Design and Optimization

• Designed a modern, intuitive website with enhanced UI/UX to reflect the clinic’s professional image and improve user engagement.
• Integrated a mobile-responsive design to ensure seamless functionality across all devices.
• Implemented optimized content with targeted keywords related to chiropractic services in Surprise, AZ.

Local SEO

• Conducted comprehensive keyword research to identify high-traffic, location-specific search terms, such as “chiropractor in Surprise, AZ” and “local chiropractic care.”
• Enhanced meta tags, titles, and on-page content for better keyword alignment and improved search engine rankings.
• Ensured the website adhered to best practices for local search visibility.

Google My Business Optimization

• Revamped the GMB profile with accurate business details, service listings, and high-quality images.
• Encouraged and managed positive patient reviews to build trust and improve rankings in local search results.
• Added posts and updates to the GMB profile to keep it active and engaging for potential patients.

Impact

• Patient Growth: Increased new patient inquiries from 0 to over 50 per month, driving significant business growth.
• Improved Online Visibility: Achieved top rankings for competitive local keywords, enhancing visibility in both organic search and Google Maps results.
• Enhanced User Engagement: The modern, responsive website provided a seamless user experience, resulting in higher engagement and conversion rates.
• Strong Local Presence: The optimized GMB profile secured a prominent position in local pack results, attracting more local clients.